Posts tagged Pilates client retention
5 Steps to Success when teaching Pilates to first-timers

I have taught hundreds of first time Pilates students. No joke. My guestimate is around 300 and counting. The context? I teach at a high-volume, big box gym that gives complimentary sessions to all of its new members.  When I started, I wasn’t great at converting them to Pilates die-hards, and I had a lot of empty spots to fill in my schedule, and a lot of new members to teach Pilates to!

When I first started out, there was a huge learning curve. I knew how to teach beginner sessions to beginner clients- BUT beginner clients who already had a pretty good idea of what Pilates was, and who had already committed to intro packages and knew they wanted to do Pilates. After a lot of training and trial and error, I’ve come up with the five most important steps to success when teaching first-timers. You can implement these elements, no matter what setting you teach in. Making sure all of these steps are covered will help you on the road to converting Pilates first-timers, to Pilates-diehards, or at the very least, have them walking away knowing how Pilates will benefit them.

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One Conscious Shift for Better Client Retention

In this week’s blog, I talk about the single shift I made in my sessions that boosted my client retention by a thousand percent, and made me happier too!

Maybe a thousand percent is an exaggeration, but it feels like it is so. To be honest, I haven’t actually done the hard math, but I know I haven’t had a client move off of my schedule since last fall unless they actually moved out of the state. But before I get ahead of myself, let’s backtrack to before then for some context.

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